Blair Witch Creators Reunite for Found Footage Horror Film Arriving This Halloween
Eduardo Sanchez, co-creator of The Blair Witch Project, is teaming up again with producer Gregg Hale for a new found footage horror film called The Influencer Project. According to Bloody Disgusting, the film is set for a theatrical release on October 2, 2026, putting it squarely in the Halloween season. An official poster was debuted by Fangoria, along with two first-look images from the production. Beyond the title, the release date, the creative team behind it, and the confirmed found footage format, specific plot details were not included in the available source material. What is clear is that Sanchez and Hale are returning to the filmmaking style that made Blair Witch a cultural phenomenon back in 1999. The found footage genre has had its share of highs and lows over the decades since, so it will be interesting to see whether the duo who helped launch the format can bring something fresh to it. No additional cast, crew, or story details were provided in the source.
Jason's TakeThe Blair Witch Project is one of those films that genuinely messed with people's heads, and a big part of that was how grounded and real it felt. I'm curious whether Sanchez and Hale can pull that off again with a premise built around influencer culture. Found footage works when you believe the footage could actually exist, so I'd want to see whether this one earns that or just leans on the gimmick.